Creativity is key to cut-though. In a cluttered mediascape with an abundance of messages it is vital to stand out and be noticed. Across The Verge takes great care to develop all creative executions with both the consumer and the media environment in mind. We collaborate with a network of talented specialists to develop bespoke creative executions that aim to realise your marketing goals. From copywriting to graphic design, web design to photography, we’ve got you covered. We understand that communication is vital to the success of the creative process and make it a priority to start all projects with a thorough briefing to ensure that the project vision is shared, objectives are outlined and core messages are defined. Throughout the process communication continues to play an important role to result in creative executions that are on message and exceed expectations.
Give your next campaign an edge that will stimulate your audience and add value to your brand
Across The Verge specialises in the following areas:
Copywriting
Great copy communicates your message and resonates with your audience. It combines creativity, credibility and authority to create a reaction and compel an action. It is essential to standing out and achieving a response. Across The Verge specialises in writing effective copy that is focussed and meets your objectives. Copy can be written to build your brand identity, drive sales or streamline specific communications. Whatever the intention, we will deliver results that are engaging and on target.
Across The Verge writes copy for the following channels:
- Advertising concepts (Tv/Radio/Print)
- Direct Mail
- Web
- Email Campaigns
- Sales & Marketing Material (Brochures/flyers/Newsletters)
- Internal Documents (Reports/Case Studies/Proposals)
Graphic Design
Expert design reflects the essence of a brand, communicating a message and inspiring a response. Across The Verge provides a broad range of styles by collaborating with talented graphic designers and artists. Expertise, energy and imagination culminate in finished art that is on message and provokes audience response.
Across The Verge provides design solutions for the following channels:
- Print ads
- DM
- Sales & Marketing Material (Brochures/flyers/Newsletters)
- Internal Documents (Reports/Case Studies/Proposals)
- Web graphic design
- Email campaigns
- Point of Sale & Packaging
- Special Art Projects
Brand Collateral Development & Brand Strategy
A brand is a space created in the consumer’s psyche: a thought; a feeling; a memory. Great branding takes you there. It should speak to the target audience to convey all of the brand’s key qualities and carve out an irreplaceable place for itself. Across The Verge connects brands with consumers through brand collateral development and brand strategy. From logo design to branding packages to integrated business branding rollouts and rebranding strategy, we can develop your brand identity to drive engagement, recognition and recall.
Sales & Marketing Material Development
Strategically developed sales & marketing material can be instrumental in converting a consumer to a customer. Clever copy paired with creative design will showcase your offering and resonate with your target audience. Across The Verge uses strategic creative techniques to encourage consumer reaction. Examples of sales& marketing material include:
- Media kits
- Sales & marketing packs (B2C or B2B)
- Brochures
- Flyers
- Direct mail
- Product magazines or service directories
Proposals
Want to put your best foot forward to a prospective client? Across The Verge can create a professional proposal that includes relevant, persuasive content and is presented in a visually appealing format. Give your pitch the best chance for success and put the project in the hands of the professionals. A strategic, cohesive and fresh approach can be the difference between securing the client and missing out.
Web Design
Across The Verge works closely with talented web designers who can transform your ideas into a tangible website that represents your vision. They take the time to understand your requirements for both functionality and aesthetics to come up with designs that are at once user-friendly and eye-catching. Make your website matter – if designed strategically and subsequently optimised, it can be the perfect sales funnel for your business.
Photography
A picture can tell a thousand words. Great creative tells a story and connects with your target audience. Across The Verge collaborates with photographers with a keen eye, creative instinct and personal touch to produce images that meet the brief time and again. Whether you are after products, people or an emotionally arresting image, we’ll find your shot at any end of the spectrum.